July 6, 2016 / by Nick Borelli / Articles, Event Industry
Unplugged But Connected The true measurement of a successful meeting or event is engagement. While some metrics are simple to quantify (ticket sales, social media impressions, sponsor revenue, etc.) what really matters is the resonance of your message on attendees. Simply put: “did they get it?” Digital engagement seems to be getting all the good […]
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6 Low-Tech Live Engagement Strategies
July 6, 2016 / by Nick Borelli / Articles, Event Industry
Unplugged But Connected The true measurement of a successful meeting or event is engagement. While some metrics are simple to quantify (ticket sales, social media impressions, sponsor revenue, etc.) what really matters is the resonance of your message on attendees. Simply put: “did they get it?” Digital engagement seems to be getting all the good […]
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ILEA Name Change – Updating For Your Business
June 24, 2016 / by Nick Borelli / Articles, Event Industry
With the change in names from ISES to ILEA, members need to update their their profiles on the web. Find out where & how to do so.
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Facebook Business Reviews – What You Need To Know
May 31, 2016 / by Nick Borelli / Articles, Social Media
Facebook reviews. Learn how and when to give them as well as how to get your own that will help your business gain leads.
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New Instagram Logo
May 12, 2016 / by Nick Borelli / Articles, Social Media
Get the new Instagram logo for your website!
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ISES to ILEA – What Do I Think?
May 4, 2016 / by Nick Borelli / Articles, Event Industry
Nick Borelli’s thoughts on the change from the International Special Events Society to the International Live Events Association.
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GhostCodes
April 10, 2016 / by Nick Borelli / Articles, Social Media
The GhostCodes app has made finding the right people to follow on Snapchat possible for the first time. These are the steps to use it.
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Instagram Users Have Zero Chill With Update
April 2, 2016 / by Nick Borelli / Articles, Social Media
Turn On Instagram Notifications Post Fad Monday, March 28th, 2016 should be marked in the annals of Instagram history as the day users lost their cool. On a platform that runs on cool…it’s an issue. Instagramers generally have a lower tolerance for boring content than users of other platforms. If you spend any amount of time […]
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Instagram Changes Summary
March 28, 2016 / by Nick Borelli / Articles, Social Media
The 2016 Instagram Algorithm Change Here’s a brief list of what you need to know about the changes to Instagram. If you want the full story and the implications, click here. Instagram announced it’s moving to an algorithm similar to Facebook’s for the order of what is seen in it’s feed. The reason for the […]
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The Great Instagram Freakout
March 28, 2016 / by Nick Borelli / Articles, Social Media
Instagram Has Made A Change… And It’s Going To Be OK *Edit – If you just want the facts without the whole story, click here. I’ve been asked for my take on Instagram’s recent update. My answer was and usually is…let’s wait and see for a little bit. That sounds like a bad decision for […]
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Instagram Name Problem
March 21, 2016 / by Nick Borelli / Articles, Social Media
What’s With The “Dot” On Your Instagram Name? My friend Damany Daniel from The Event Nerd asked me a question yesterday about a topic that bugs me each and every day…”why is your Instagram handle – Nick.Borelli and not NickBorelli”? I’m pretty good at scooping up every way a person can have /nickborelli as a vanity URL […]
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